The challenge
Great coffee, generic bags. Verdant could not justify specialty prices next to supermarket brands.
Branding · Food & Beverage
Logo, bag design, and subscription store for an independent specialty coffee roaster.

The story
Great coffee, generic bags. Verdant could not justify specialty prices next to supermarket brands.
We designed a botanical mark, origin-coded bags, and a Shopify subscription flow with brew guides for every roast.
Subscriptions became the core revenue line and the bags now double as the brand's best advert.
Results
3x
Subscription sign-ups
9
Cafe partners
4.9
Average review
Services used
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